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Hysteric Wombs Social Club
Tipo de projeto
Fotografia
Data
Abril 2023
Brand Identity
Branding Concept
Logo Suite
Typography
Colour Palette
Brand Guidelines
Brand Statements
Business Scoping
Business Concept
Offer Definition
Sales Funnel
Marketing Strategy
Goals Scoping
Digital Marketing
Launch Strategy
Social Media Plan
Category
Brand Identity | Design | Business Consulting | Social Media Strategy | Brand Guidelines
Stepping away from the norm, HWSC addresses fertility awareness for everyone with wombs. The challenge was to tell a story that would go beyond the typical approach for women who want to have babies.
Focusing on holistic healing, this branding brings together several elements of nature, using the cyclicity of the moon as a representation of cycles (in our bodies and in the universe) and the wave as a sign of disruption and unpredictability.
The shapes were customised and brought together with a pop of lavender, a sign of healing and very popular in the herbalism world, living room to potentially grow in that direction.
